#1: Improving the health of America
Each year, we spend over a trillion dollars on health care. That's more than $3,000 for every American. And those numbers are rising fast. The good news is, we can do something about it. Most illnesses - such as obesity and Type II diabetes - are preventable. A commitment to more active lifestyles is an important step.

#2: Building self-confidence
Making fitness a priority can give people of all ages a new lease on life. Staying active gives people more energy, reduces anxiety and depression, improves self-esteem, and helps them better manage stress. It won't take long before you notice the difference.

#3: Encouraging social interaction
Just about any activity can be a group activity. The President's Challenge makes fitness a shared experience. It's a great way to have fun, make new friends, and spend quality time with family. And that's what community is all about.